Episode 14: Creating Harmony Between SDRs and AEs with Bradley Paster

“Revenue goals aren’t measured across the board so we’re automatically creating misalignment from the start.”

Our Speaker

Bradley Paster

VP of Sales, riskmethods

Guest Bio

Bradley is a Boston resident and VP of Sales at riskmethods. He started in the technology space in tech support and served in various individual contributor and leadership roles from sales engineer to alliances to sales leadership for the past 10+ years.

Episode Summary

These days, especially in a work-from-home environment, it feels like SDRs and AEs speak completely different languages, and then you have managers who are caught in between the mess. In this episode, Bradley Paster, a Boston resident and VP of Sales at riskmethods discusses his viewpoints and best practices for how to align the two.

Available now on your favorite podcast app


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