Episode 26: Using Video Throughout the Sales Cycle with Ryan Scalera

"If you can show them the aha moment, then you are leagues above the rest."

Our Speaker

Ryan Scalera

Head of Business Development, Flosum

Guest Bio

Ryan is a tenured top-of-funnel sales leader who is also an advisor at Chili Piper and an associate member of Pavilion. Most recently he spun up a video selling course that leverages the same information he uses in his businesses.

Episode Summary

It's not enough to just cold call and email anymore. Social Selling is quickly becoming the new normal. A key part of social selling is video, but not just for cold outreach. Video is one of the key ways to stay in front of buyers, and better communicate throughout the entire sales cycle.

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